Alex Osterwalder invented the Business Model Canvas and lead-authored Business Model Generation which sold more than 1.5 million copies in 30 languages as well as Value Proposition Design. Last year he released «Testing Business Ideas» with David Bland. His newest book «The Invincible Company», written again together with Yves Pigneur among others, has been released in Spring 2020.

Jake Knapp is the inventor of the Design Sprint and a New York Times bestselling author

Jake spent 10 years at Google and Google Ventures, where he created the Design Sprint process. He’s written two books, Sprint and Make Time, coached teams at places like Slack, LEGO, IDEO, and NASA on design strategy and time management, and has been a guest instructor at MIT and the Harvard Business School.

Previously, Jake co-founded Google Meet and helped build products like Gmail and Microsoft Encarta. He is currently among the world’s tallest designers.